News: I’ve already reported about this once before, but I’m getting a clearer picture of what’s going on. YouTube is deploying slick, internal pop-up ads that surface at the bottom of the screen in the videos of its most popular partners. I’ve seen ads for The Simpsons and Bourne Ultimatum. You can tell where the ad comes if you look at the red bar on the video player and see a yellow line. The ads are only visible on YouTube, not on embeds, so you have to click on the links below. If you click on the ad while the video is playing, you’ll be redirected to a slick internal video for the ad.
My Chemical Romance, “Teenagers.”
Analysis: It’s clear to me now how YouTube will turn a profit. If you don’t, just look below.
After you click on the bottom ad, you get to the internal video:
[...] Deploy sleek ads within and at bottom of select videos (”InVideo ads”) created by YouTube partners (some individual creators and some [...]