MySpace TV gears up to do battle with YouTube

News: Many media companies are plotting to create the so-called “YouTube killer,” the site that will take down YouTube in videos. Today, it’s MySpace’s turn. MySpace is launching a new, freestanding site called MySpaceTV.com.   More about the new site here. Here are the key features:

1. Free standing website

2. Greater attempt to feature professional content over amateur ones. Sony is exclusively airing its “Minisodes” of Different Strokes, Silver Spoons, and Charlie’s Angels — which condense an episode into 5 minutes or less.

myspace-tv.jpg

Analysis: MySpace is a serious competitor to YouTube. I would place it as No.2. As far as the changes go, I have a mixed review. First, I think having a free-standing site is a smart idea. That will help distinguish MySpaceTV from what most people will think about when they hear “MySpace,” the social networking site. On the other hand, I don’t like the design of the new website. It looks almost exactly like the regular MySpace website. MySpace needs to distinguish the look of the site more, so that people know it’s about videos. As it is, the site’s so cluttered. There’s just too much going on there to crowd out the video component. Finally, if MySpace wants to take a gamble on professional content over amateur content, then it needs to highlight the professional content on the front page. At least in my quick review, I couldn’t find any mention of Sony’s “Minisodes” of Different Strokes, Silver Spoons, and Charlie’s Angels. Although I probably wouldn’t bet against amateur user-generated content myself, I really love the Minisodes idea.

Here’s one Minisode video of Charlie’s Angels. If you go to MySpaceTV and search for the shows, you can find more.

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2 Responses to MySpace TV gears up to do battle with YouTube

  1. Hannibal says:

    Although it seems inevitable that competitors would enter this field (I’m actually surprised it didn’t happen sooner), its disappointing to see MySpace focusing more on professional content than amateur/user-generated content. I can think of no sites (or other type of media) as popular as YouTube that provides users an outlet for their material. It would be nice to see more such websites. I also think YouTube has proven by its popularity that there is a market out there for user-generated content. I think that MySpace would actually generate more interest from the public if it focused primarily on user content.

  2. myspace layout stealer

    then again, the opposite could be true

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