Comments on: Trying to create buzz: Yahoo!’s talent show http://theutubeblog.com/2006/10/24/trying-to-create-buzz-yahoos-talent-show/ an unofficial blog on YouTube + the video file sharing industry Sat, 24 Oct 2009 03:12:13 +0000 http://wordpress.com/ hourly 1 By: Jay Smooth http://theutubeblog.com/2006/10/24/trying-to-create-buzz-yahoos-talent-show/#comment-227 Jay Smooth Thu, 26 Oct 2006 19:23:46 +0000 http://utubeblog.wordpress.com/2006/10/24/trying-to-create-buzz-yahoos-talent-show/#comment-227 Mashable didn't say Yahoo's presentation was patronizing because they used a professionally-produced promotion, their complaint specifically addressed "a ‘pretty’ professional presenter in a studio reading some lines..." The Yahoo promo has an antiquated "Entertainment Tonight" aesthetic that sticks out like a sore thumb in this medium. Not sure if it's patronizing per se, but it makes them look like clueless fogeys trying to crash a scene they don't quite understand. Mashable didn’t say Yahoo’s presentation was patronizing because they used a professionally-produced promotion, their complaint specifically addressed “a ‘pretty’ professional presenter in a studio reading some lines…”

The Yahoo promo has an antiquated “Entertainment Tonight” aesthetic that sticks out like a sore thumb in this medium. Not sure if it’s patronizing per se, but it makes them look like clueless fogeys trying to crash a scene they don’t quite understand.

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